Brillion Studio Reformer · Mat · Barre Check your zip code

[ For Houston Pilates studio owners ]

Stop living on intro offers. Start filling every reformer.

We build the ads, the landing pages and the follow-up that turn Greater Houston Pilates clients into monthly members, not one-time intro packs. Month to month, with every lead, first class and new member in a live console.

  • One studio per zip code
  • Month to month, no contract
  • Ad accounts stay in your name

Built for studios ready to put $1,500+ a month into ads.

Your studio Book the call

See if your zip code is open

Five questions, about a minute. If it’s a fit, you pick a call time on the next screen.

Step 1 of 5

What kind of studio do you run?

What do you want more of?

What could you put into ads each month?

How many reformers does the studio have?

What happens when someone’s intro offer ends?

Brillion Studio · Greater Houston

An empty bed costs the same as a full one.

[ The real problem ]

Selling intro packs isn’t the goal. Selling memberships is.

Most studio marketing is sold by the lead. You get a list of intro-offer sign-ups, and most of them were only ever going to use the intro.

  1. A hand holding a phone against a knitted blanket
    01

    Beds sold at app prices

    Class apps fill a quiet slot for a fraction of your drop-in rate, and people who find you on an app mostly keep booking there.

  2. 02

    The 12:00 with six empty beds

    Mornings and evenings fill themselves. Midday runs half full, and the instructor costs the same either way.

  3. An empty reformer under a wooden tower frame in a bright studio
    03

    Intro offers that stop at the intro

    Three classes for $49 brings people in. With nobody following up after class three, most never buy a membership.

  4. 04

    A report you can’t check

    Clicks and impressions once a month, in a PDF. Nobody can tell you what a new member cost.

An instructor adjusting a client's position on a reformer

[ The shift ]

You don’t need more intro offers. You need members who book every week.

A member who comes twice a week for a year is worth more than a dozen intro packs. We aim everything at people ready to commit, follow up after every first class, and measure the result in memberships, not clicks.

See if your zip code is open →

[ Proof ]

A campaign we’re running right now.

Not a local service business: an e-commerce brand on TikTok, 1 to 25 September 2026. It’s here because the same team builds your campaigns, and this is what the work looks like when it’s working.

In sales
$127,714
Orders
692
Return on ad spend
8.1x
TikTok Ads Manager, 1 to 25 September 2026: one campaign with 692 website purchases worth $127,713.80 at a website purchase ROAS of 8.095
E-commerce client · TikTok · 1–25 Sep 2026 · platform-reported website purchases, account name removed

[ Where we aim ]

One campaign for each kind of client you want.

Each offer gets its own ad, its own landing page and its own follow-up, so someone who clicked about privates lands on a page about privates.

A bright studio of wooden reformers and towers, empty in daylight

[ How it works ]

From your zip code to a new member.

  1. 01

    We check your territory

    Your zip codes, the studios around you and what they spend on ads. If a studio we already work with covers your area, we tell you on the first call.

  2. 02

    We build one page per offer

    An ad set and a landing page for each offer, written for Houston and reviewed before anything runs.

  3. 03

    Every first class gets a follow-up

    Instant text replies, a booking link, a reminder the night before and a membership offer when the intro ends, so more first classes turn into members.

  4. 04

    You watch it in a live console

    Spend, first classes booked, intros finished and new members, by day. It’s the same console our other clients use.

[ The console ]

Know what a new member costs.

Not clicks, not impressions. What you spent, who booked a first class, who came and who joined, updated daily.

Signals · Pilates · Last 30 days Example view
Ad spend$1,840
Intro classes booked64
New members22
Cost per member$84
Intro to member
Booked64
Came to class49
Joined22

[ Territory ]

One studio per zip code.

We take one studio in each area, so we’re never bidding against ourselves for your clients. Greater Houston first.

See if yours is open →

Straight terms.

Things studio owners ask first.

What does it cost?

Two parts. Your ad budget, which you pay straight to Google and Meta, and our management fee, which we quote on the first call once we’ve seen your market.

We already post on Instagram. Isn’t that enough?

Posting shows your classes to people who already follow you. Ads reach people nearby who have never heard of you and are choosing a studio this month. The two work well together.

Should we stop using class apps?

No. They’re a fine way to fill a quiet slot. The trouble is relying on them to grow, because people who find you on an app mostly keep booking there. We build the other channel: clients who book with you directly.

Do we have to change our booking software?

Usually not. Most studios run on something like Mindbody, Momence or Arketa. We’ll look at yours on the first call and connect bookings to it where we can.

Do you only work in Houston?

For now, yes. Greater Houston first, so we can meet in person and so our campaigns never compete with each other.

How soon do campaigns go live?

Usually within two weeks of the first call. The first month is mostly learning what your market responds to, and the console shows you that as it happens.

Who is this not for?

Studios that want to win on price, and studios that can’t follow up after a first class. We can help with the second one. We won’t do the first.

[ One minute ]

About a minute to find out if your zip code is open.

Answer five questions. If it’s a fit, you pick a call time on the next screen. If it isn’t, we’ll tell you why.

Check my zip code →
A client kneeling on a reformer carriage, holding the straps
[ Not yet ]

It’s not a fit yet.

That’s usually budget or timing, not the studio. Leave your email and we’ll tell you when it makes sense to talk.